Bentley Commerce Launches "Per Inquiry" Media Program to
Convert Trade Dollars to Cash
SARASOTA, Fla.--(BUSINESS WIRE)--June 29, 2004--Bentley Commerce
Corp. (OTCBB:BLYC) the leader in online barter and trade,
www.BentleyCommerce.com, launched a Per Inquiry (PI) media program
that should enable it to convert trade dollars into a new cash
revenue stream. The Company anticipates that its new PI program can
make millions of dollars of print, broadcast radio, cable TV and
digital
advertising media available to new and current clients that
will pay cash for media provided by Bentley Commerce based on leads
generated, subscriptions, orders or sales.
"Media is a major investment expense for companies," said Bruce
Kamm, Bentley Commerce's CEO. "Bentley's aggregated buying power
and the ability to utilize trade dollars to purchase excess media
inventory will enable us to offer media with payment per inquiry or
per order. With the PI program, a company can significantly
increase its media and
marketing without the typical huge upfront
expense, by paying for their advertising with profit from new sales
generated from the advertising. This helps increase media
availability for companies that have a highly marketable product or
service, but who do not have the budget for a large upfront media
expense."
Consolidation Debt Mortgage The first two companies that have PI media placement agreements
with Bentley Commerce are in business sectors that range from
comprehensive discount health and medical plans to DirectTV
equipment, installation and service. Bentley Commerce will provide
each company with a test market media plan and a variety of
advertising venues. The companies will provide Bentley with a
unique toll-free number for each type of media or market, so that
it can track performance. It will then fine tune the plans and
further media placement based on an analysis of the best performing
markets, stations and networks.
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Bankruptcy is a court process that allows an individual or business to get relief from their debts. The ultimate goal of bankruptcy is to give the individual or business a fresh financial start while being fair to creditors. How Can a Business File for Bankruptcy Chapter 7 and Chapter 11. Once bankruptcy proceedings are started (whether through Chapter 7 or Chapter 11), creditors cannot attempt to collect debt from the business until the bankruptcy process has ended.
Consolidation Credit Debt Gordon Lee, Bentley Commerce Corporation's chairman has resigned
from the Board and all management and consulting positions to focus
on American Interactive Digital Channels Corporation (Pink
Sheets:ACNI), www.americanidc.com, a company he founded and serves
as its CEO and Chairman.
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Bill Consolidation Debt Continuing with its cost reduction and restructuring program,
Bentley Commerce, a Florida Corporation that had been headquartered
in California, will be consolidating and moving to Lakewood Ranch,
9040 Town Center Parkway, Bradenton, Florida, just minutes from the
Sarasota Bradenton International Airport.
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Consolidation Debt Quote To enhance communication, Bentley Commerce has added online
interactive discussion forums on its www.BentleyCommerce.com
website for shareholders, members of barter exchanges and others,
to post topics, questions or suggestions for management, as well as
communicate with one another. In addition, a toll-free central
telephone voice recognition and call management system is now
available to contact Bentley Commerce departments and personnel at
888-281-2465. It allows callers to speak the name of the person or
the department they wish to be connected to, such as business
development, trade floor, technical support, investor relations and
marketing. Bentley Commerce also has operator assisted service, for
those that prefer to speak with a person.
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Consolidation Debt Lead About Bentley Commerce Corporation:
Consolidation Debt Non Profit Bentley Commerce Corp. is a business-to-business, Internet
e-commerce company that is establishing a new marketplace and
distribution channel for worldwide barter and trade. Through the
development of a seamlessly integrated family of online barter
services, it envisions that most barter transactions can be handled
over the Internet in real time, with its proprietary VirtualBarter
software. Bentley intends to serve as a clearinghouse for barter
trades for fortune 500 trading partners, scores of existing retail
barter exchanges that serve companies of all sizes, corporate
barter companies that serve large multinational corporations, trade
associations and their member companies, as well as media and
travel agencies.
Consolidation Debt Loan Online Forward-Looking Statements:
Consolidation Debt Home Loan With the exception of historical information, this news release
and accompanying information may include forward-looking statements
that involve a number of risks and uncertainties. Actual results
could differ materially from those anticipated as a result of
various risks. There are numerous factors that could contribute to
such differences, therefore such projected events and anticipated
results are not warranties or guaranties that such events will
occur or that the Company will achieve such results. For more
information about this corporation and risks involved in the
investment of their publicly traded shares, please see the
company's website(s), and/or documents filed with the SEC, which
are easily accessible in the EDGAR database system.
Christian Consolidation Debt Contacts
Consolidation Debt Information
Bentley Commerce Corporation
Bruce Kamm, 646-825-9001
bkamm@bentleycommerce.com
www.bentleycommerce.com
www.bentley.vbarter.com
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