Bankruptcy And Debts

SageMetrics Launches SageAnalyst 10.0

Enhanced SageAnalyst Offers Functionality That Makes Web Analytics Even More Powerful and Effortless

NORTH HOLLYWOOD, Calif.--(BUSINESS WIRE)--July 21, 2004--SageMetrics Corporation, a leading provider of hosted web analytics and behavioral targeting solutions, today announced the launch of SageAnalyst 10.0. The enhanced solution further secures SageAnalyst's position as the leading platform for web analytics, delivering a range of new features, including sophisticated, at-a-glance summaries of key website activity, an enhanced Visitor Profile module that manages both behavioral and registration-based attributes, and significant user interface enhancements. Derived largely from feedback from SageMetrics' enterprise customer base, SageAnalyst 10.0 is all the more powerful and easy to utilize for companies looking to drive ROI and optimize online marketing initiatives.
New functionality includes:

Enhanced Reporting Capability

-- Page Track: Overlays key site and visitor performance metrics directly on web pages to help companies understand the value of online real estate, content and product placement.

-- Page at a Glance: Offers a snapshot of key activity on any individual web page, including page traversed from, page traversed to, web page affinities, geographical data and much more.

-- Site Summary Report: Provides a snapshot of global website activity by presenting key performance indicators and trends.

-- Content Affinity: Tracks affinity between two or more content categories, as well as sub-category traffic distribution.

-- Enhanced Visitor Profile Module: Includes sophisticated behavioral attribute-based targeting for companies without visitor registration.

User Interface Improvements

-- New layout facilitates a seamless and rich user experience.

-- IMDR dimensions presented in an easy-to-apply tab/pop-up window format.

-- Breadcrumbs reflect dimensions and date ranges applied to any report on the fly.

-- Report Builder (formerly Query Wizard), Sage Email and Admin Tools have improved interfaces and enhanced usability.

A hosted solution used by large companies such as Cox Communications, Discovery.com and L'Oreal, SageAnalyst delivers detailed intelligence about visitors, site navigation, online processes, purchasing patterns, campaign effectiveness and much more, in real time. Requiring no hardware or software investments and implemented in days, SageAnalyst assists business managers in driving ROI, increasing conversions and optimizing content.

"SageAnalyst is one of the few web analytics solutions to deliver on the promise of multi-dimensional reporting," said Patrick Daniel, COO, SageMetrics. "SageAnalyst 10.0's new reporting features and elegant user interface secure its place as the obvious choice for companies seeking an enterprise-level reporting solution. SageMetrics continues to raise the technology standard in web analytics."

About SageMetrics Corporation

SageMetrics Corporation is a leading outsourced web analytics and behavioral targeting solutions provider that integrates online and offline data from all points of customer or partner contact. SageAnalyst and SageAssist - SageMetrics' web analytics solutions - provide customizable services and tools for data collection, mining, analysis and reporting. SageAMP, a platform for behavioral targeting, is a closed-loop solution that creates user profiles and proactively delivers targeted content, ads and email. SageMetrics was founded in 1997 with world headquarters in North Hollywood, California, and European headquarters in London, England. For more information, visit the company Web site at http://www.sagemetrics.com or call 818-505-6409.

Contacts


SageMetrics Corporation
Sarah Blanch, 818-505-6409 x174
sblanch@sagemetrics.com

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